Blog marketing - a major part of the Internet marketing mix has gradually grown in the last few years - i.e., from 2003 when different monetized variants or models of blogs began to emerge. The use of niche business blogs by individuals who are passionate about their niche markets - and by small businesses to make money on the Internet and for building customer trust can be rewarding. But there are some often overlooked tactics that are "potentially damaging" when you create your new small business niche blogs. These can lead to the "kiss of death" in your blog marketing forays.
In this article - which is the part 1 of a 2-part series, I'll be sharing with YOU some of the 6 high-impact blog marketing strategies that YOU need to bullet-proof your business blogs- starting from here on. So, off we go - Right NOW! :-)
Blog Marketing Strategy #1: Web Hosting Or Free Blogs?
I've read and pondered about the ideals and/or benefits of creating free blogs (with third party providers) or getting your own blogs hosted with your Internet business domain name(s). Well, I've discovered that creating and using a free blog can be OK if you have great and useful content to share with your blog visitors, clients and readers - eventually, it'll also be very beneficial if you can download a blogging software at WordPress (which has more blog features) and have it hosted by a Web host so that you can take full charge of the long-term growth of your online business(es).
It should be noted that NOT all free blog account services are created the same and Internet business bloggers with different temperaments have different needs - and wants.You can ASK yourself questions and blog site needs and solutions will arise as and when due - questions such as:
"What Web 2.0 tools and formats should be used?," "Should I have RSS feeds?," "What blog site statistics package to use?,""What social bookmarking tools to install?, "Should I have free interactive blog video marketing clips or presentations for my blog visitors?," "Should I offer an opt-in eZine, special reports or eBooks for free download by my blog visitors?), "In addition to Google AdSense ads, what other contextual advertising codes should I use on my blog?," etc.
Blog Marketing Strategy #2: Niche Business Blog Marketing
Embarking on a profitable niche blog marketing quest can be very rewarding or damaging to your business and personal finances depending on what tactics you use. To avoid "kicking yourself hard in the foot" months down the road, it's better to realize that it is people (your clients and potential clients) that will make or break your blog business(es) - so you have to do a profitable niche market and keyword research online to see how many people will be in need of your products and services (niche market size).
You have to use high-impact tactics here - and maintain a consistent, no-nonsense attitude with regards to building TRUST online because online buyers ONLY buy based on the recommendations of those they TRUST! Having passion - "blog marketing passion" is the KEY here because passion speaks volumes! I'll shed more light on this aspect in Blog Marketing Strategy #5. So, you can read on.
Blog Marketing Strategy #3: Highly Targeted Blog Traffic
Getting traffic to ANY new Web site or business blog can be very challenging for beginner, intermediate affiliate and blog marketing professionals. As an advocate of the use of real-world tactics for targeted Web site and blog traffic generation, I came up with an EASILY memorizable formula that will enable us - (beginner, intermediate and experienced online marketers) to blog our way to the banks. I wrote an article earlier which is entitled:
"Web Traffic Secret Formula Revealed - Why Traffic Is NOT EQUAL To Money!" (YOU can read MORE of it later).
Now, using the "Web (or Blog) Traffic Secret Formula" below - instead of the over-simplistic or bland online clichés like "Traffic = Money," which can give beginner and intermediate Internet business marketers and entrepreneurs a SKEWED sense of what it takes to succeed online - we can say:
#1: Web Marketing Confluence of Events
"Web Marketing Confluence of Events + Business Cycles = Avalanche of Highly Targeted Web Traffic = Money In YourBank Accounts.
OR, with SPECIFIC reference to "Blog Marketing" we can say:
#2: Blog Marketing Confluence of Events
"Blog Marketing Confluence of Events + Business Cycles = Avalanche of Highly Targeted Blog Traffic = Money In YourBank Accounts.
Blog Marketing Strategies #1 to #6 constitute subsets of the "Web (Blog) Marketing Confluence of Events" that I'm talking about.
Closing Thoughts:
The "Blog Marketing Surge Tactics" should be used with consistency and tact so that you also don't get PENALIZED bythe major Search Engines as a result of "duplicate content" issues or "keyword stuffing" (excessive use of keywords).
So, as a beginner or experienced blog marketer, affiliate blogmarketer, Internet Web or blog site designer, or professional in other fields of online business or market niches - YOU have to constantly REMEMBER the "Blog Traffic Secret Formula"as well:
"Web (Blog) Marketing Confluence of Events + Business Cycles = Avalanche of Targeted Web (Blog) Traffic = Money In Your Bank Accounts."
In the "Blog Marketing Surge Tactics - Niche Business Blog Marketing Unleashed!" Part 2 article, you'll get to read about more top business blogging tips you can use in record time to skyrocket your income and blog traffic - with an amazing increase in your niche blog sites' Alexa Rankings and Google PageRankings!
To Your Blog Marketing, Blog Traffic and Monetization Success! :-)
~Dekunle
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Copyright © 2007 Dekunle Adedipe. All Rights Reserved Worldwide.
Feel free to reprint this article in any form provided the content is intact, the "author's bio" section is included, and only mail to a 100% opt-in list.
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The author's bio: Dekunle Adedipe is a writer of Web marketing articles and has been a Netpreneur since 2001. Visit his site to learn MORE top insider niche Internet business blogging tips that will create UNLIMITED profits for YOU in RECORD TIME!
